Misbehaving: The Making of Behavioral Economics Book Details
By Richard H. Thaler
- Category: Economics, Books, Business & Personal Finance, Marketing & Sales, Health, Mind & Body, Psychology
- Type: ebook
- Release Date: 2015-05-11
- Author: Richard H. Thaler
- Book Ratings: 4/5 (45 User Reviews)
Misbehaving: The Making of Behavioral Economics Summary
Winner of the Nobel Prize in Economics
Get ready to change the way you think about economics.
Nobel laureate Richard H. Thaler has spent his career studying the radical notion that the central agents in the economy are humans—predictable, error-prone individuals. Misbehaving is his arresting, frequently hilarious account of the struggle to bring an academic discipline back down to earth—and change the way we think about economics, ourselves, and our world.
Traditional economics assumes rational actors. Early in his research, Thaler realized these Spock-like automatons were nothing like real people. Whether buying a clock radio, selling basketball tickets, or applying for a mortgage, we all succumb to biases and make decisions that deviate from the standards of rationality assumed by economists. In other words, we misbehave. More importantly, our misbehavior has serious consequences. Dismissed at first by economists as an amusing sideshow, the study of human miscalculations and their effects on markets now drives efforts to make better decisions in our lives, our businesses, and our governments.
Coupling recent discoveries in human psychology with a practical understanding of incentives and market behavior, Thaler enlightens readers about how to make smarter decisions in an increasingly mystifying world. He reveals how behavioral economic analysis opens up new ways to look at everything from household finance to assigning faculty offices in a new building, to TV game shows, the NFL draft, and businesses like Uber.
Laced with antic stories of Thaler’s spirited battles with the bastions of traditional economic thinking, Misbehaving is a singular look into profound human foibles. When economics meets psychology, the implications for individuals, managers, and policy makers are both profound and entertaining.
Shortlisted for the Financial Times & McKinsey Business Book of the Year Award
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Richard H. Thaler was added to my favorite authors list, after reading Misbehaving: The Making of Behavioral Economics.
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Ik wilde Misbehaving: The Making of Behavioral Economics lezen, een heel interessant boek.
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Never underestimate Misbehaving: The Making of Behavioral Economics, I could not put this book down. You must read this!.
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Just Got it, can’t wait to read this book soon!
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fem stjerner for Misbehaving: The Making of Behavioral Economics, tak for Richard H. Thaler. du er den bedste.
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Basically, I loved this book. I give the book 5/5 Stars, and this one is getting added to my All-Time Favorites list!
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rakastan tätä kirjaa. sinun pitäisi lukea tämä.
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Richard H. Thaler è un grande scrittore, dovresti leggere questo.
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Before I read Misbehaving: The Making of Behavioral Economics, I had read some reviews which had me wondering if this one would be something I'd like, reviews from people whose opinions I trust. It's True, so Misbehaving: The Making of Behavioral Economics stayed on my "TBR Someday".
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When I started this book, I wasn't so sure how much I would enjoy it. but reading from Richard H. Thaler's point of view was so refreshing.
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Ein Buchliebhaber wäre daran interessiert, dies zu lesen.
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Thank you to Richard H. Thaler for my honest thoughts.
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Just downloaded this book! Many thanks
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Richard H. Thaler хороший автор, вы не можете пропустить это чтение.
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Richard H. Thaler es uno de los mejores autores nacidos. Misbehaving: The Making of Behavioral Economics es un libro interesante.
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le livre que j'ai toujours attendu, je peux enfin le lire maintenant. merci.
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how to download this ebook???
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